VILLA ALCHEMIAby Paysan Parfumeur
A first encounter ↗
Sunlight falling through a green forest
BEYLONGUE · PARISOPENING SPRING 2027

ANOTHER WAY TO INHABIT THE WORLD

A place to
learn from the living world.

Passages, paths of exploration.
Two places growing from the work of Éric Roux Reiffsteck, farmer-perfumer and landscape designer.

Explore the places ↓
ÉRIC ROUX REIFFSTECK · FARMER-PERFUMER & LANDSCAPE DESIGNER01 / ATTENTION

THE ENGINE OF VILLA ALCHEMIA

Common Ground,
a shared ground.

It begins with the work of Éric Roux Reiffsteck, farmer-perfumer and landscape designer: cultivating, composing landscapes and fragrances, creating passages and paths of exploration. Villa Alchemia gives this practice a place to be lived and shared.

Common Ground is its engine of research and practice. The Living School opens these paths to others through walks, conversations, the podcast and seminars. Fragrance creations and cinema offer other ways to experience and perceive the living world.

Understand Common Ground ↗

COMMON GROUND / TERRAIN D’ENTENTE

Observe. Connect.
Help things grow.

The engine of research and practice.
From landscape to shared knowledge.

Research brings the places to life.
Life in the places feeds the research.

Common Ground explores relationships between living systems, people and digital intelligence. It begins with a real environment: soil, water, plants, seasons, gestures and the people who inhabit it.

At Villa Alchemia, this approach connects what we observe with what we learn, make and share. A conversation can begin in the vegetable garden, become a question for a seminar, then return to the field as a new observation.

Notes, sounds, images and measurements are traces to interpret together. Digital tools help retrieve and compare them; context and direct experience of the place remain essential.

Explore Common Ground research ↗Éric’s work at ericroux.nexus ↗
01 — THE FIELD

Observe & cultivate

Begin with the work of the farmer-perfumer and landscape designer: cultivate, observe materials and compose paths through the landscape. Ask a question and keep a record.

02 — MEMORY

Connect & understand

Bring observations into dialogue with knowledge, experience and digital tools.

03 — RETURN TO THE LIVING WORLD

Create & share

Share discoveries through The Living School, the podcast and creative work. Return to the field to observe what changes.

TWO ADDRESSES, ONE SHARED THREAD

The land & the city.

From landscape to conversation.
Two ways to come together.

Tree-lined path at Château de Beylongue01 — THE LANDESCHÂTEAU DE BEYLONGUE

Château de Beylongue

The orchard, vegetable garden and indoor spaces host a shared inquiry: learning from the living world. A showroom to discover Paysan Parfumeur fragrances, and rooms to extend your time here.

Opening spring 2027 ↗
Fireplace and skylight at Paris Saint-Bernard02 — PARISPARIS SAINT-BERNARD

Paris Saint-Bernard

The library becomes a place for learning, recording and conversation. Paris Saint-Bernard also hosts the Paysan Parfumeur showroom: a space to discover our fragrance creations and the products we make ourselves.

Spring & autumn 2027 ↗

ONE PRINCIPLE, MANY WAYS TO EXPERIENCE IT

The Living School

Exploring Natural Intelligence

The landscape as a path of exploration.
Conversation as a way of sharing.

A roaming school, from books to paths.

The Living School is Common Ground’s setting for shared learning. It connects conversations, the podcast, seminars and workshops. The Saint-Bernard library, Beylongue’s indoor spaces, the orchard or the vegetable garden can all become its setting — and recording set.

Natural Intelligence is our common thread: learning to observe the living world, work with it, exchange knowledge and return to the field to test what we have understood.

Listen, learn, share ↓
01 — CONVERSATIONS

Listen together

The Sun Sun Studio podcast carries the voices and questions that emerge in these places.

02 — PRACTICE

Learn by doing

Seminars and workshops extend the conversation through observation and hands-on practice.

03 — LANDSCAPE

Return to the living world

The field nourishes the questions; the traces we gather let us revisit and share them.

WHAT BRINGS US TOGETHER

Natural Intelligence,
in practice.

FORMATS IN DEVELOPMENT

A path of exploration through the eyes of the farmer-perfumer and landscape designer. Walk, pause, smell and observe relationships between plants, soil, light and the ways we use a place. A field notebook gathers traces of the experience: words, drawings, sounds and questions.

The route, duration and practical arrangements will be announced with the first dates.

PAYSAN PARFUMEUR · BEYLONGUE & PARIS

Come and discover scent.

Two showrooms.
An encounter with the creations.

Wooden counter and flowers in the Paris Saint-Bernard showroom

Fragrance can also be discovered in a place, through its materials and the people who compose it.

At Château de Beylongue and Paris Saint-Bernard, our showrooms offer a place to experience Paysan Parfumeur’s fragrance creations and discover the products we make ourselves.

The work of the farmer-perfumer and landscape designer continues in these creations. From landscape to material, from material to fragrance: scent becomes another way to explore a place and what it awakens in us.

Opening planned for spring 2027. Featured collections, hours and visiting arrangements to be announced.

Discover Paysan Parfumeur creations ↗

TAKE YOUR TIME · BEYLONGUE

Stay a little longer.

04

Rooms to rent

Four rooms in Beylongue for staying on site. Availability, rates and rental arrangements will be shared before reservations open.

THE CHAI

Farm, office & loft

The chai brings farming, work and life together. It also includes a suite that can, for example, accommodate a visiting practitioner.

LEARN & STAY

Extend the encounter

The rooms make seminars and workshops with a stay possible. The first workshop is planned for summer 2027; accommodation inclusions, separate bookings, duration and meals remain to be defined.

COMMON GROUND · A SHARED PRACTICE

Create
passages.
Explore.

My work: creating passages and paths of exploration.
Through landscape, through scent, through our relationship with the living world.

FIRST SEASON

See you in 2027.

The seasons are set.
Exact dates are being prepared.

SPRING2027

CHÂTEAU DE BEYLONGUE

The first encounters

Opening the place and discovering the approach.

Programme coming soon ↗

SPRING2027

PARIS SAINT-BERNARD

Around the materials

The first programme of encounters and salons.

Programme coming soon ↗

SUMMER2027

CHÂTEAU DE BEYLONGUE

The first workshop

A time for practice and shared learning. Theme and duration to follow.

In preparation

AUTUMN2027

PARIS SAINT-BERNARD

The conversations continue

A second programme to build on the discoveries.

In preparation

Reservations are not yet open. Prices, capacities and practical arrangements will be announced with the dates.

Cover of Selfie Paysan, by Éric Roux Reiffsteck

THE BOOK · AHAHA ÉDITIONS

Selfie Paysan

Éric Roux Reiffsteck

From cinema to the land,
a journey of transformation.

In this autobiographical essay, Éric recounts his move from cinema to a new life as a farmer and then a farmer-perfumer, in an olive grove in the Alpes-Maritimes. A story of learning through the seasons, through doubt, practical work and discovery.

The book offers another way into the journey that Villa Alchemia continues today: learning to live differently, building connections and exploring a relationship with the living world.

Autobiographical essay · 172 pages · 12 × 18 cm · French-language edition

Discover and order from the publisher ↗

Ordering, pricing and delivery terms are available on the Ahaha Éditions website.

VOICES, IMAGES, QUESTIONS

One shared inquiry,
voices, images and perfumes.

SUN SUN STUDIO · PODCAST

The Living School

Exploring Natural Intelligence

A Sun Sun Studio podcast, at the heart of Villa Alchemia’s places.

One conversation table, many settings: the Saint-Bernard library, Beylongue’s indoor spaces, its orchard or vegetable garden. The podcast shares The Living School’s questions; seminars offer a way to explore them together on site.

The first topics +
  1. Why open these places?
  2. What can a scent tell us?
  3. What is a living classroom?

First recordings and release dates to be announced. Any events with an audience will be specified in the programme.

REMEMBERING
HUMAN
A CINEMATIC INQUIRY BY E.R.R.

CINEMA · IN DEVELOPMENT

The Classroom,
in Remembering Human

What can we still share when familiar certainties fade? In Remembering Human, this same inquiry takes a fictional form: a living school learns through gestures, people and landscape.

From real place to image +

Research brings real settings together with AI-generated visual extensions. A test scene about observation and memory has been prepared. Location scouting and filming remain to be carried out.

The project is in development. No filming schedule has been announced.

FRAGRANCE CREATIONS · OLFACTORY LANDSCAPES

Paysan Parfumeur

Fragrance opens another passage through this shared inquiry. Plants, materials and compositions extend the work of the farmer-perfumer and landscape designer, from sensing a place to creating a sensory experience.

Discover our fragrance creations and the products we make ourselves on the Paysan Parfumeur website, then experience their scents in our Beylongue and Paris showrooms.

Explore the perfumes and creations ↗Discover the creations in our places ↑

VILLA ALCHEMIA

What comes next begins
with an encounter.

See you in spring 2027.
Until then, explore the practice these places grow from.

Explore Paysan Parfumeur ↗